Wednesday, August 18, 2010

Do Photos Sell A Home?

It depends on the quality of the photos and what you are taking pictures of. I am a strong advocate of taking quality pictures. There is an old adage that a picture is worth a thousand words. That may not be more true than in Real Estate. Buyers today have a lot of choices availble to them in regards to homes to choose from. It is truly a buyer's market right now. So, how do you separate your listing from that of your competitor? How do you get the buyers that are in the market to consider your home? Take quality photos.

It may sound easier said than done. But to me photos tell a story. You can write the best narrative about a home and give the most graphic details about the custom work done in a home. However; a picture does not lie. People believe what they can see... it is natural human nature for us that if we visually see it we know it to be true.

I recently sold two of my listings because of the photos I took of the home. In fact, one of them mentioned to me they did not realize at first that they were looking at the same house they viewed a few months ago online from a previous agent. WHy? because the quality of the photos was not up to the standards of the house.

In this compettitve market, if you want your home to stand out from the rest make sure your agent is taking lots of pictures and showing your home in the best light. I have gone back to a home three times becuase I was not happy with the quality of some of the pictures I took. It was easy to tell my client I am coming back to reshoot certain pictures becuase I am not happy with the quality of them...than to put them online in a form that was unacceptable.

So, yes photos do help sell a home.....if taken properly. If not taken properly they can hinder the sale of a house.

Dave dicecco
Realtor/Broker
www.davedicecco.com

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