I was talking to, at the time what was a potential client about listing their home for sale. This home had been on the market for over a year now with two different agents. They mentioned that they had not received any offers on the house and had no idea why.
During my probing and researching about the home and the market conditions in that area it was obvious to me what one of the issues was......PRICE. Most of the time you have the home over priced for the market at that time. I explained to them that a year ago that probably was closer to the market price; but today they would need to lower their price to X amount to get the home sold. After showing my supporting evidence as to why; they agreed......Guess what I had three showings in the first week and went to a multiple bid offer and received the asking price for the house and it is SOLD.
Now,will that happen every time. Probably not. However; more and more I am seeing homes that are sitting on the market in neighborhoods and areas of Charlotte that have predominately sold rather quickly (by today's standards) not selling.
When a house that should have received activity or sold does not the first thing I look for is is it priced correctly? That is the number one reason homes do not sell. I know that I do a fresh market analysis every 30 days for my clients and let them know whether we are still priced right for the market, too high or to low. I also check on a weekly basis to see what new listings in that area may have come on the market or lowered their price....these are all factors in whether I can get your home sold and if I am priced correctly.
So, if your home has been on the market for a while or was and has not sold......ask yourself or your agent "Am I Priced Correctly?" Unfortunately, to many agents today are taking listings at the price the seller wants or needs just to get listings... Make sure they can substantiate why you should ask that price.....
Dave diCecco
Realtor/Agent
www.davedicecco.com
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